How to Automate Gravity Forms to KlickTipp Segmentation?
Description
Capture new form entries from your website and turn them into clean, tagged contacts for targeted email outreach. Ideal for marketing teams using WordPress forms who want fast follow ups, clear segments, and less manual work.
A webhook picks up each Gravity Forms submission. The data is cleaned and standardized, like phone numbers, dates, and ratings. The contact is then added to a specific list in KlickTipp with mapped fields. The flow builds a tag list from the form answers, pulls all current tags from KlickTipp, and compares both using an SQL style merge. If a tag is missing, it gets created. All tag IDs are collected and applied to the contact, either immediately when tags exist or right after creation. This removes the need to pre build every tag and keeps your segments consistent.
Setup is simple. Connect the webhook to your Gravity Forms feed, map your field IDs to match email and other details, and confirm your KlickTipp list and custom fields. Expect faster campaign setup, fewer data errors, and better segmentation accuracy. Great for webinar signups, event feedback, and interest based forms where tags drive emails and automations.
Tools Required
What this workflow does?
- Webhook trigger captures every new Gravity Forms submission in real time.
- Data cleanup converts phone numbers, dates, and ratings into a consistent format.
- Subscriber creation adds or updates the contact in a chosen KlickTipp list with custom field mapping.
- Tag builder turns form choices into a clear array of tags ready for processing.
- Existing tag lookup fetches all current KlickTipp tags for accurate comparison.
- Smart merge and check identifies which tags exist and which must be created.
- Tagging actions apply existing or newly created tags to the contact using aggregated tag IDs.
What are the benefits?
- Reduce manual contact updates from 1 hour per day to 5 minutes
- Automate 90% of tagging and list management
- Improve data quality by 30% with phone and date cleanup
- Handle 10 times more submissions without extra staff
- Connect Gravity Forms and KlickTipp to keep segments current
How to set this up?
- Import the template into n8n: Create a new workflow in n8n, click the three dots menu, select 'Import from File', then choose the downloaded JSON file
- You'll need accounts with Gravity Forms and KlickTipp. See the Tools Required section above for links to create accounts with these services.
- Open the Webhook node in n8n and copy the Test URL. In your WordPress Gravity Forms settings, add a Webhook feed that sends a POST request to this Test URL.
- Submit a test form in Gravity Forms so n8n can sample field keys. Note the email field ID and name fields used in your form.
- Double click the KlickTipp nodes in n8n. In the Credential to connect with dropdown, click Create new credential and follow the on screen steps to connect your KlickTipp account.
- In the Subscribe contact node, confirm the list ID and map email and custom fields to your form field IDs. Update first name, last name, and phone mappings if your IDs differ from the sample.
- Open the Set node that cleans data. Confirm the phone number rule and date formatting suit your region and fields. Adjust if your form uses different formats.
- In Define Array of tags from Gravityforms, choose which form answers should become tags. Keep tag names short and consistent.
- Leave the Merge node in combineBySql mode. It compares incoming tags with existing KlickTipp tags to avoid duplicates.
- Turn on the workflow, then replace the Test URL in Gravity Forms with the Production URL from the Webhook node. Save your Webhook feed.
- If tagging fails, check the email value in the incoming payload, verify KlickTipp credentials, and confirm the tag names contain no extra spaces.
Need help or want to customize this?
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